Teen Mental Health Deep Dive: Initial Thoughts
Presentation · 20 pp
Meta's internal documents produced during litigation.
488 records · How documents are sourced
43 records · Meta's internal records
Presentation · 20 pp
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Research & report · 3 pp
"Respondents were asked to list the 5 most used apps on their child's primary device. Note similar growth of FB, IG, and SN. By age 12, ~25% of pre-teens are (presumably) using Instagram."
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Presentation · 48 pp
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Research & report · 42 pp
"Tweens are already on social media. They decide on which app is for them based on the app's user base. The real driver for tween engagement on social media is entertainment. Currently no social media app truly feels like it was made for them or fully fulfills…
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Research & report · 15 pp
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Presentation · 3 pp
"Antagonists: Ig mostly focused on teens and youth Endless feed IG / tiktok Watch auto play (netflix Slot machine effect pull down to refresh Notifications Discover more Metrics for advertising" "Researchers' concerns regarding Facebook and Instagram appear …
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Messages & email · 2 pp
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Presentation · 68 pp
"The stance we have historically taken is to give people control, but not in a way that hurts metrics."
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Presentation · 67 pp
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Presentation · 21 pp
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Presentation · 4 pp
"TL;DR How might we help tweens discover, curate, and go deep on their interests on IG? - While the majority of impressions are on connected content, young teens enjoy consuming Reels as a source of entertainment more than other age cohorts. - Tweens say they …
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Presentation · 9 pp
"We often hear/read how Facebook INTENTIONALLY creates products to be addictive -- often to increase profit for the company or how Facebook manipulates people by leveraging human psychology against users (aka Social Dilemma)" "'Social media addiction' is a co…
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Research & report · 27 pp
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Research & report · 16 pp
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Research & report · 8 pp
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Research & report · 7 pp
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Messages & email
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Presentation · 3 pp
People who spend longer than 3 hours a day on Instagram have lower positive affect and lower overall life satisfaction. Those who spend longer than 1 hour on IG have higher negative WB.
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Presentation · 6 pp
"Parent Gatekeeping is #1 reason early teens do not join IG. Parents do not think that IG is appropriate/safe for their children." "Improving parent sentiment will help unblock new teens to join IG and also help improve overall brand sentiment"
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Presentation · 40 pp
"We found that those who stopped using Facebook for a week: Reported lower feelings of depression, anxiety, loneliness, and social comparison." "People who stopped using Facebook for a week reported lower feelings of depression, anxiety, loneliness, and socia…
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Presentation · 54 pp
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Research & report
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Research & report · 43 pp
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Presentation · 14 pp
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Sources: published internal records, unsealed discovery exhibits and court filings in MDL 3047 and related litigation. An allegation in a filing is not an independently verified fact.