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Meta's internal documents produced during litigation.

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13 records · Meta's internal records

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  • Chat: You'd think we JUST started working on integrity

    Messages & email · 2 pp

    Melissa ████: "I'm not surprised we have bad hashtags. our search safety team is a few employees who look at a list of popular hashtags every week to decide which to filter out :( it's super low tech… We also do very little to make sure handles are appro…

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  • Email: Re: [] Top Reels Integrity Review for US Teens

    Messages & email · 2 pp

    "We wanted to share some (rather concerning) early data insights and next steps, as we looked into recommendability and media quality of US Teens' Top recommended Reels." "Anecdotal evidence indicates that Teens see higher levels of non-rec content. An ex-Met…

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  • Reels Integrity: Sizing the Challenges

    Presentation · 25 pp

    "There are multiple (15+) teams working on Reels launching a high volume of product improvements (200+ on 2021 H1).This product pace and complexity is leading to greater volatility in integrity." "We released a high volume (200+ in H1 2021) of product launche…

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  • Email: Instagram Marketing HPM | November 2020

    Messages & email · 5 pp

    "What pain points do Black users aged 13-14 experience on Instagram?" "Young Black users of Instagram report experiences of cultural appropriation and race-based negativity on the platform. Coupled with perceptions of algorithmic bias (that Instagram's algori…

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  • We are Responsible for Viral Content

    Research & report · 36 pp

    "Unlike communication with close friends and family, virality is something new we have introduced to many ecosystems (so new that many spell-checkers don't recognize the word) and it occurs because we intentionally encourage it for business reasons." "Unfortu…

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  • Teen Mental Health Deep Dive

    Presentation · 69 pp

    "The perfect image, feeling attractive, and having enough money are the most likely to have started on Instagram" [Started on Instagram, US n = 565; UK n = 557]: • Have to create the perfect image: US "39%", UK "51%" • Not attractive: US "41%", UK "43%" • Don…

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  • Negative Experiences Survey - Oct 2019 Edition

    Presentation · 22 pp

    "Overall, teens have significantly more negative experiences than adults. Perceived reach was higher among teens than adults for 11 out of the 18 problem areas that we asked about." "Overall, the perceived reach of negative experiences on Instagram is quite h…

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  • Teen Mental Health: Creatures of Habit - Aug/Sep 2019

    Presentation · 91 pp

    "Instagram is an inevitable and unavoidable component of teens lives. Teens can't switch off from Instagram even if they want to." "Instagram has become the ID card of this generation. It is the go-to tool for both measuring and gathering social prestige." "…

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  • Email: Urgent - Sunday Times splash - action needed

    Messages & email · 2 pp

    Monika Bickert: "Yes, the policies are that we allow cries for help (often called admission or ideation) but don't allow celebration or encouragement of self-harm. It's a tough but very important line to maintain so people can get help. As you likely know, we'…

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Sources: published internal records, unsealed discovery exhibits and court filings in MDL 3047 and related litigation. An allegation in a filing is not an independently verified fact.