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Meta's internal documents produced during litigation.

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  • Smart Defaults - Write Up

    Research & report · 11 pp

    "Almost all participants thought that younger users and new users should be defaulted to private" "• Almost all participants across ages believed that a young person's account (e.g., anyone below 11-13, and in some cases up to 15) should automatically be priv…

    1excerpt

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  • Youth Well-being: June 14, 2023 Onsite Research Presentation

    Presentation · 59 pp

    "Problematic Use Definition 1. A perceived lack of control over usage of a technology or social media platform and 2. This lack of control is perceived to lead to negative life impacts (e.g., in domains such as relationships, work/school, sleep, etc)" "Person…

    2excerpts

  • Chat: You'd think we JUST started working on integrity

    Messages & email · 2 pp

    Melissa ████: "I'm not surprised we have bad hashtags. our search safety team is a few employees who look at a list of popular hashtags every week to decide which to filter out :( it's super low tech… We also do very little to make sure handles are appro…

    1excerpt

  • Email: FW: For Review: 2023 Integrated Youth Strategy

    Messages & email · 2 pp

    Antigone Davis: "In getting feedback from policy leadership w/r/t policy's integrated youth plan, Erin Egan asked about the development of company positions and 'overarching strategy' regarding the spectrum of youth issues: Age Assurance, Addiction/Problematic…

    1excerpt

  • Notes from CH and PA review

    Research & report · 1 pp

    "We have data to show that Teens have higher prevalences of violating content than Non-Teens (1.4x-1.8x SWOP), driven by Bullying (1.9x-3.1x) and SSI (1.8x-3.8x) and Cold Start users have higher prevalence of violating content (1.3x-2.8x SWOP) driven by Nudity…

    1excerpt

  • Unwanted DM Requests to Teens

    Presentation · 29 pp

    "1. Teens are receiving many unwanted DM requests (DMs from unconnected people), leading to integrity risk and slowing down new teen acquisition 2. Unwanted DM requests to teens are 'nearly all from people with no mutual followers. 3. We should default teens i…

    1excerpt

  • Best Practices for Sensitive Research and A/C Privilege

    Presentation · 17 pp

    "What makes research sensitive? Sensitive means research that may have comms, policy, or legal risks" "Sensitive Populations • U13 (under 13) children • U18 (under 18) teens • specific race/ethnicity • political/economic group • health or disability traits • …

    1excerpt

  • Reducing Bad Experiences for Our Users

    Research & report · 7 pp

    "My daughter ████, now 16, is what we call an experimenting creator. She posts about cars, and in a recent post, someone commented, 'Get back to the kitchen.' It was an awful experience for her -- she tried to report it, to no avail, as this is something…

    1excerpt

  • Instagram Reels Assurance Audit Report

    Research & report · 24 pp

    "Overall, while IG Reels has generally implemented the SOX controls required for ad products, several areas in content integrity and product features need significant improvements. IA identified 4 High risk, 20 Medium risk, and 3 Low risk observations during t…

    1excerpt

  • Email: Fwd: Gap in our understanding of harm and bad experiences

    Messages & email · 4 pp

    "51% of Instagram users say 'yes' to having had a bad or harmful experience in the last 7 days. Out of those 1% of report and of those 2% have the content taken down (i.e. 0.02%). The numbers are probably similar on Facebook." "21.8% of 13-15 year olds said t…

    1excerpt

  • Youth Offsite - Insights Session

    Presentation · 50 pp

    "Teens experience harm at higher levels than non-teens" "1. Teens experience a small percent (0.42%) of impressions that are violating current policies but this is ~1.8x higher than for adults and 2-4x higher when weighted by severity across certain violation…

    1excerpt

  • Email: Re: Policy Violating prevalence analysis for Teens

    Messages & email · 3 pp

    ████: "IG and CI teams recently collaborated to outline the policy violating harm IG teens are exposed to. These results are summarized in the doc... We appreciate your feedback and inputs on this and would like to publish this as a note in closed IG/CI …

    1excerpt

  • Email: Re: Well Being research

    Messages & email · 8 pp

    Nick Clegg: "Hey – just wondering how we can follow up on the conversation in SG this morning re the case for further wellbeing research? It seems to me we need to significantly accelerate our existing plans – and ideally design a FORT style sharing of underly…

    1excerpt

  • Email: Well-being product strategy + headcount

    Messages & email · 6 pp

    "Circling back re: investment needed to strengthen Meta's position on well-being (see original email from Aug below). This investment is important to ensure we have the product roadmaps necessary to stand behind our external narrative of well-being on our app…

    2excerpts

  • Chat: Integrity Regression Budget

    Messages & email · 1 pp

    Bryce Jon Bartlett: "I think there is a tradeoff in B&H with other values (like voice, creation, and community). I think that a successful vision is more about transparency, fairness, and balancing competing values than about eliminating B&H or offensive conte…

    1excerpt

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  • Reels Integrity: Sizing the Challenges

    Presentation · 25 pp

    "There are multiple (15+) teams working on Reels launching a high volume of product improvements (200+ on 2021 H1).This product pace and complexity is leading to greater volatility in integrity." "We released a high volume (200+ in H1 2021) of product launche…

    3excerpts

  • Re: Mid-cycle feedback for [Redacted]

    Messages & email · 2 pp

    ████: "He clearly has great intuition about the type of research that would be helpful for the team, such as partnering with organizations in Nashville to observe teens at school. Unfortunately that wasn't possible due to COVID, but I'm excited about wha…

    1excerpt

  • How should we default new teens into new interactions settings? (post)

    Messages & email · 7 pp

    • "DMs are where most unwanted interactions happen, but they can also happen in mentions and tags since there are no controls. Research strongly suggests that DM's are the most problematic interaction vector for teenagers on Instagram. Moreover, teens delete a…

    2excerpts

  • Smart Defaults: Updated Proposal

    Presentation · 26 pp

    "1. Protect teens from unwanted DMs asap to keep them safe where bullying happens most 2. Protect teens' safety across additional interaction types while maintaining a simple privacy model" "Why not just do one? - We know from research that DMs is necessary f…

    1excerpt

  • Teen Mental Health Deep Dive

    Presentation · 69 pp

    "The perfect image, feeling attractive, and having enough money are the most likely to have started on Instagram" [Started on Instagram, US n = 565; UK n = 557]: • Have to create the perfect image: US "39%", UK "51%" • Not attractive: US "41%", UK "43%" • Don…

    4excerpts

  • Email: Re: Instagram Well-being Research September HPM

    Messages & email · 10 pp

    "On Instagram, mental health issues impact one of our core demographics (teens and younger users), as they generally demonstrate lower well-being. Mental health issues are also a leading driver of well-being complaints related to Instagram." "Social media is …

    2excerpts

  • Negative Experiences Survey - Oct 2019 Edition

    Presentation · 22 pp

    "Overall, teens have significantly more negative experiences than adults. Perceived reach was higher among teens than adults for 11 out of the 18 problem areas that we asked about." "Overall, the perceived reach of negative experiences on Instagram is quite h…

    1excerpt

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Sources: published internal records, unsealed discovery exhibits and court filings in MDL 3047 and related litigation. An allegation in a filing is not an independently verified fact.