Meta's internal documents produced during litigation.
488 records · How documents are sourced
488 records · All
Presentation · 9 pp
"Touchpoints Leveraging IG: Help Kids Build Up to Social with Adjusted IG Features" "Content Relevant to Youth: Onboard brands such as Barbie, Paw's Control, BabyBus, and Toca Boca onto IG Tweens (most tween appropriate brands are not currently on IG). Invest…
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Presentation · 37 pp
"A little over half of respondents (51.6%) experienced at least one issue in the past 7 days" "Issues are largely caused by strangers, with negative social comparison (15.5%) and bullying target (14.6%) having the highest rates of known instigators." "93.8%…
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Messages & email · 4 pp
Shilpa Mody: "[I]t turns out that at the high end, we really do recommend a LOT of high-NAC content to teens! Like for the top 10% of teens, our recs in Explore are 57% high-NAC :/"
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Research & report · 9 pp
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Messages & email · 5 pp
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Messages & email · 17 pp
Thorn Report: - 45% of children age 9-12 use Facebook daily. - 40% of children age 9-12 use Instagram daily. Pavni Diwanji: "This is a big WHOA, if these numbers are to be believed. I am curious how Thorn is generating these numbers and what is our assessmen…
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Messages & email · 4 pp
Pavni Diwanji: "[T]here was decision made to encrypt all private messages for u13. This has severe impact on safety as we know. I am trying to argue, perhaps foolishly, that its not the best decision for our users." Sarah ████: "Internal child safety da…
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Messages & email · 3 pp
████: "For context on age selection: I have not included younger kids (10-12 yos) in this research for a number of reasons: 1) Already high risk to kids, 2) Although there are definitely kids this age on IG, I'm concerned about risks of disclosure since …
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Messages & email · 2 pp
Alex Dow: "what ever happened with the Nielsen deprivation study? I think I lost track when covid hit. I know there was one or more pilot studies completed, but did they ever do the full thing?" Moira Burke: "There were two one-wave pilot studies and the find…
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Messages & email · 3 pp
████: "Hey folks do we have data or research you can point to around early teens (or tweens) trends on messaging and competition? Specifically * how early teens use ig direct (or other messaging systems) - any analysis on content/JTBD there? * how twee…
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Messages & email · 4 pp
████:"[W]e're not very good at proactively detecting and taking down MS[Minor Sexualization] Groups and it's a big problem we need to tackle sooner rather than later b/c they areVERY publicly visible and leads to PR fires and stakeholder complaints and t…
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Research & report · 6 pp
"An SSI viral challenge is an event that promotes or encourages others to complete a challenge related to SSI, including self harming or suicide." "We have noticed an increasing rate of SSI viral challenges on the platform." "We've historically taken a react…
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Messages & email · 5 pp
"I'm very concerned about the lack of capacity, especially given our efforts on Youth across the company. I don't believe this is well understood by leadership and would like us to raise awareness of this, so we can advocate to staff the teams better." "Perha…
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Research & report · 3 pp
"Identity Integrity spun up an Age Verification Task Force in January '21 to quickly understand our existing state of under/over age 13 verification and identify quick wins to put the company in a stronger position. This was prompted by increasing regulatory c…
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Messages & email · 4 pp
████: "Would we consider not surfacing certain content in our rec surfaces that we know to be triggering?" ████: "The way that we've identified borderline harmful in other categories" Vaishnavi Jayakumar: "Totally - we're working on a borderline …
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Messages & email · 7 pp
████: "Honestly the only insight I see in these charts is that teens are really into using IG at 11pm when they probably should be sleeping :("
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Messages & email · 4 pp
Elizabeth Crenshaw: "some flags for this crew: • *MIT Tech Review piece on beauty filters* -- it's not a great piece and does a lot of speculating about the long-term impacts of filters on identity + distortion of reality, esp for young girls. it's focused on …
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Messages & email · 2 pp
Darius Kilstein: "Guess what, they're reviving private by default LOL" Darius Kilstein: "mygod" Darius Kilstein: "Was Private By Default (we give them the option to choose private and public and private is defaulted)" ████: "Yeah, I heard that this mo…
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Messages & email · 4 pp
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Messages & email · 3 pp
"For reporting, currently, there is no way for users to report U–13 users on Facebook in app and takes over 7 screens for users to report U-13 users on IG."
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Messages & email · 3 pp
"hey do you have context on hashtag challenges?… super high risk, last time it was launched #killchallenge went viral. recipe for e.g. tide pod challenge disaster"
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Research & report · 10 pp
"Some topics are likely to make viewers, especially teen girls, feel worse about their bodies: Fashion and beauty (especially makeup, skincare, hair removal, nail art); Relationships (which includes dating, romance, sex, and intimacy); Western pop stars who em…
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Presentation · 17 pp
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Research & report · 39 pp
"Elder siblings / First child teens play a pivotal role in bringing the rest of the household (parents and younger siblings) to Instagram." "Tweens rely on their older sibling to create and set up their account, and seek their guidance on a username, profile …
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Sources: published internal records, unsealed discovery exhibits and court filings in MDL 3047 and related litigation. An allegation in a filing is not an independently verified fact.
Meta & Children's Online Safety