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Meta's internal documents produced during litigation.

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  • California v. Meta: Complaint for Injunctive and Other Relief

    Court filing · 233 pp

    Allegations, not findings. Open the quoted internal records to read the source.

    [Complaint]: Instagram heavily emphasized content that promoted negative appearance comparison. Fashion and beauty, relationships, "[w]estern pop stars who emphasize their bodies," and images that "emphasize women's bodies generally (e.g., cleavage, swimwear)"…

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  • Daisy Controls Default Comparison - Preliminary Results

    Research & report · 12 pp

    "During the initial testing of Daisy controls there were two approaches to the default setting. While some teens had the choice to hide their like counts (opt-in condition), others had their like counts hidden for a period of time and then were given the optio…

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  • Email: Re: Daisy Ownership

    Messages & email · 9 pp

    "Pure Daisy did not ship because it was not impactful from the lens that IG was evaluating previously and was pretty negative to FB metrics."

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  • Likes and Social Comparison on Instagram

    Research & report · 15 pp

    "Seeing more posts with high Like counts (10+ for friends, 10K+ for verified accounts) is associated with feeling worse: more negative and less positive social comparison." "Like counts are likely more strongly associated with negative comparison than comment…

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  • Email: Re: Daisy Update 8.17.20

    Messages & email · 9 pp

    ████: "At the review last week, we discussed that there is a very high bar to make a ship case for Daisy... the recommendation is to develop a comms plan to roll back Daisy." ████: "There are downsides to Daisy, but I think it is one of the clear…

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  • Chat: We proved Daisy does not improve well-being

    Messages & email · 5 pp

    Kristin Shay Hendrix: "Totally. The teens findings were very, very concerning, though. So I want to do this right and not screw it up." Kristin Shay Hendrix: "It was a pretty controversial/contentious Zuck review with Adam and Fidji not being in alignment." …

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  • Email: Daisy experience and thoughts

    Messages & email · 3 pp

    Mark Zuckerberg: "I get that some people, especially teens, may feel self-conscious about posting content that doesn't get enough likes. I'm not sure if the tests showed this was actually helpful at all for those use cases, but that's not really relevant to my…

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  • Email: Re: Social Comparison & Well-being

    Messages & email · 7 pp

    Jennifer Guadagno: "Social comparison is important to loneliness: Social comparison is the most important driver of loneliness. Given our large Inc. wide Loneliness focus that was just approved by Mark, social comparison becomes an important area to focus on a…

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  • Email: Re: Instagram HPM 09/30/19

    Messages & email · 5 pp

    "We started discussing hiding likes in December 2017 after a joint policy and well-being roundtable in LA to solicit feedback from the community – the discussion revealed how big of negative impact like counts were having, especially on young creators. This le…

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Sources: published internal records, unsealed discovery exhibits and court filings in MDL 3047 and related litigation. An allegation in a filing is not an independently verified fact.