Robert Chen: "'the young ones are the best ones.' You want to bring people to your service young and early."

"Lifetime Value (LTV) This number is core to making decisions about your business. Lifetime value is the cumulative total 'value' (usually expressed as 'profit') you expect from a customer/user. With this number, we can make better decisions regarding how much to spend on each user. Generally, you do not want to spend more than the LTV of the user." "Shared initial findings on long-term retention. Short summary is the 'the young ones are the best ones.' You want to bring people to your service young and early. This is the most fascinating work I have done recently. Look for more from me and ████"