Meta & Children's Online Safety"Goal: Grow MAP, DAP, and time spent among U13 kids"
[2017 Top-Line Goal]: "Strategic goal: Time Spent Share" — "What percent of all <= 18 smartphone + tablet time is an FB experience?" …
Unnamed employee
Youth TargetingProfits over Safety
People in the archive
Andrea Besmehn
Published excerpts and testimony that name this person.
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"We are on track to beat top-line goals across DAP, MSI, sessions and time spent."
Unnamed employee
Youth Targeting
"We have not turned around US Teen DAP. In fact, we learned that the trend is even worse per person (vs. per account)."
[LOWLIGHTS]: "We have not turned around US Teen DAP. In fact, we learned that the trend is even worse per person (vs. per account)." [Our Strategy]: "1. …
Unnamed employee
Youth Targeting
"given the size of the CEI removal number, I think [reporting] it separately may better contextualize it so people aren't scared of what's happening on FB... we need approval from Mark to release CEI [data] at all"
Andrea Saul: "My feeling is that we should release everything together post-election, with one possible exception of the CEI data. …
Andrea Saul · Guy Rosen and names withheld in filing
Concealment