Chat: our own research confirmed what everyone has long suspected
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Friday 27 August 2021
11:35Mrs. StephanieHey Adam - let me know if you have a quick sec to talk through the WSJ story, we're just starting to pull together a response - direction from you would be helpful
11:43Adam S. Mosserisorry, slammed right now
11:43Adam S. Mosserican we try async?
11:45Mrs. Stephanieall good - Jeff Horwitz has a leaked social comparison research deck from 2020, he's writing a story that essentially argues that IG's design is inherently bad for teenage girls (leads to SSI, poor mental health, dysmorphia) and is not something we can fix with product, or an app design overhaul
11:46Adam S. Mosserican you send me the deck?
11:46Mrs. Stephaniearguments are based on our own research so difficult to rebut but we're pulling a response together (interviews w/research team, potentially previewing nudges, for e.g.), we'd like to put you up for interview
11:46Mrs. Stephaniehttps://docs.google.com/presentation/d/1kY2bA9dTwmdL8v4_me-kxuokIIoQbqjyeFWACA0bmJA/edit#slide=id.p
11:48Mrs. Stephaniesending an escalation note shortly that lays out the story - but I expect we'll see resurgence of Molly Russell issue, external environment for IGY will worsen, and more - so wanted to get your early POV on any direction you'd want to lead with in particular
11:49Adam S. Mosseriwhat do we know about the article?
11:50Adam S. MosseriSSI isn't in this deck...
11:53Mrs. Stephanieslide 8 and 34 reference eating disorders
11:53Mrs. Stephaniemain angle: IG is bad for teen girls according to our own research, leads to poor mental health outcomes, our app is inherently flawed for vulnerable groups
11:54Adam S. Mosserislide 8 doesn't say anything about IG's effect on eating disorders
11:56Mrs. Stephanieit defines body image as inclusive of eating disorders, then says "how appearance comparisons on IG can worsen teen girls body image"
11:56Adam S. Mosseriyup
11:56Adam S. Mosseri"This work examines the intersection of these two problems. Namely, how appearance comparisons on IG can worsen teen girls body image"
11:58Adam S. MosseriI'm sure it's too nuanced, but it's saying it will examine the connection
11:59Mrs. Stephanieyep, I'm operating under the assumption that he's going to interpret the deck in the most damning fashion PLTF EX
11:59Mrs. Stephaniebut see your point
11:59Adam S. Mosserithat he will
11:59Adam S. Mosseriwhat are you the most worried about quote wise?
12:00Mrs. StephanieI'm mostly worried about the fallout from the article, moreso than pull quotes - that our own research confirmed what everyone has long suspected