Meta & Children's Online Safety"Goal: Grow MAP, DAP, and time spent among U13 kids"
[2017 Top-Line Goal]: "Strategic goal: Time Spent Share" — "What percent of all <= 18 smartphone + tablet time is an FB experience?" …
Unnamed employee
Youth TargetingProfits over Safety
People in the archive
Ronan Bradley
Published excerpts and testimony that name this person.
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"OUR FACEBOOK GOAL METRICS ...Business Value: Revenue Weighted Time Spent (rTS)"
OUR FACEBOOK GOAL METRICS...Business Value: Revenue Weighted Time Spent (rTS)" "ANNOUNCING OUR GOAL METRIC TARGETS... Business Value: rTS: 238.7M (-0.9% YoY)
Unnamed employee
Ethan ████: Under-13s are a "big 'build' opportunit[y]"
We have two big 'build' opportunities: a. Under-13s, including regulated Under-13s b. Social entertainment and video.
Name withheld in filing
Youth Targeting
Ronan Bradley: "The most significant risk, if this leaks, is that we will face significant policy pressure to use techniques like this... to enforce age restrictions"
This is a summary of the age affinity data ask from messenger which we discussed yesterday. The ask is to assist with resolving the escalation." …
Ronan Bradley
ConcealmentKnowledgeYouth Targeting