Protecting Kids Online: Facebook Instagram and Mental Health Harms

QuestionCiting an internal document calling tweens "a valuable but untapped audience," Klobuchar asks why 10-12 year olds are valuable to Facebook, what the lifetime value of an under-13 user is, and for copies of any internal financial-value analyses of young users presented to officers/directors.

ResponseFacebook doesn't answer why tweens specifically are valuable beyond generic "understanding how teens use technology"; says it doesn't calculate lifetime value for (the nominally-forbidden) under-13 Messenger Kids users; and declines to provide the requested internal financial-value analyses or say whether any were presented to officers/directors.