"we estimate that 18.3% of IG teen users exhibit behaviors associated with PU"

Internal document
"we estimate that 18.3% of IG teen users exhibit behaviors associated with PU." "negative impact of poor sleep is well-documented (ref) and this is where we have coverage gaps for ~8% of teens" "Previous research which linked problematic Facebook use to late-night use, has been associated with both later bedtimes and rising times and with insomnia." "33% of teen sessions between 12 am and 4 am start due to a notif (26% receive and click after midnight)" "An average of 40% of teen's sessions, start from a notification or an app badge." "Long periods of use" mitigations listed for the "Instagram coverage" column: "Daily usage limits", "Take a break (upsell and tool)", "Take a break (tool only, no upsell)"
— Unnamed employee