"The focus on beautification is a key insight"

Kevin Systrom: • "Skin smoothing: We've nearly completed our skin smoothing technology. We're now combining skin smoothing with our face filter designs to make sure we have the optimum level of smoothing." • "Face effects: We continue to work with the FB AML team to find the best way to amplify facial features like the eyes to achieve subtle beautifying effects." Mark Zuckerberg: "This is all very impressive. The focus on beautification is a key insight. Are we building these features in a way that they can be used in all our cameras, or are they just specific to IG?" Kevin Systrom: "We're building skin smoothing and face transforms in-house at IG but everything is being contributed back to the core camera SDK and will be available for all teams to use!" Mark Zuckerberg: "Great"