Well-Being 10x

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Case 4:22-md-03047-YGR Document 3028-27 Filed 05/08/26 Page 1 of 10 Exhibit 71 Case 4:22-md-03047-YGR Document 3028-27 Filed 05/08/26 Page 2 of 10 Well-Being 10x Mar 8, 2019 facebook HIGHLY CONFIDENTIAL (COMPETITOR) META3047MDL_RVOL003 ΜΕΤΑ3047MDL-003-00018009 Case 4:22-md-03047-YGR Document 3028-27 Filed 05/08/26 Page 3 of 10 AGENDA 1. What We Know 2. Vision 3. Framing & Priorities 4. Communications Opportunity 5. Resourcing 2 HIGHLY CONFIDENTIAL (COMPETITOR) META3047MDL_RVOL003 ΜΕΤΑ3047MDL-003-00018010 3 Executive Summary Case 4:22-md-03047-YGR Document 3028-27 Filed 05/08/26 Page 4 of 10 FB is slightly negative for well-being (WB) and we have a phased plan to turn this around. 1. What we know: Despite positives, average net effect is slightly negative. Science is still early, primarily US based, and relies on self report. 2. Vision: 2019: FB "best-in-class" amongst social media apps. 2020 & beyond: FB/IG net positive to well-being. 3. Framing: Using an integrity-like framework to drive progress on sub-areas: Problematic Use, Social Comparison and Loneliness (plus more to be defined). Prioritizing Problematic Use for product work, investing in substantial understand/research work. 4. Communications Opportunity: Seize the opportunity for Facebook Inc. to lead the industry on well-being. HIGHLY CONFIDENTIAL (COMPETITOR) META3047MDL_RVOL003 ΜΕΤΑ3047MDL-003-00018011 Case 4:22-md-03047-YGR Document 3028-27 Filed 05/08/26 1 What We Know Page 5 of 10 4 HIGHLY CONFIDENTIAL (COMPETITOR) META3047MDL_RVOL003 ΜΕΤΑ3047MDL-003-00018012 Case 4:22-md-03047-YGR Document 3028-27 Filed 05/08/26 Page 6 of 10 1 What we know What is well-being? No standard definition of well-being. We are focusing on subjective well-being: how a person evaluates their own life, including life satisfaction, positive and negative affect. Well-being has multiple facets: supportive relationships, control/autonomy, learning, and more. 5 HIGHLY CONFIDENTIAL (COMPETITOR) META3047MDL_RVOL003 ΜΕΤΑ3047MDL-003-00018013 Case 4:22-md-03047-YGR Document 3028-27 Filed 05/08/26 Page 7 of 10 1 What we know Overall impact of Facebook on well-being Overall impact of Facebook on well-being is negative but small. The science is still early, primarily US based, and relies on self report. We don't yet fully understand reasons why Facebook may be net negative. Primary areas that are good for well-being: • Active interactions → Led to MSI. • Feeling in control of tech use Led to "Your Time on Facebook/Instagram" tools. 6 HIGHLY CONFIDENTIAL (COMPETITOR) META3047MDL_RVOL003 ΜΕΤΑ3047MDL-003-00018014 7 Case 4:22-md-03047-YGR Document 3028-27 Filed 05/08/26 Page 8 of 10 1 What we know Overall impact of Facebook/Instagram on well-being Youth • Overall net impact on well-being is negative but small (similar to adults). • Moderate use of digital technology has benefits. • Depends on the individual. • Most vulnerable teens offline are most vulnerable teens online. Instagram • Limited understanding, though initial work suggests similar to FB - slightly net negative. • IG teens worse than IG adults on general well-being, negative affect, loneliness, and depression. HIGHLY CONFIDENTIAL (COMPETITOR) META3047MDL_RVOL003 ΜΕΤΑ3047MDL-003-00018015 8 Case 4:22-md-03047-YGR Document 3028-27 Filed 05/08/26 Page 9 of 10 1 What we know What we need to learn more about • What's driving net negative impact • International effects • Individual differences • Expectation effects/effects of press • Longitudinal and causal impact • Comparative/competitive understanding • Impact of positive aspects of platform HIGHLY CONFIDENTIAL (COMPETITOR) META3047MDL_RVOL003 ΜΕΤΑ3047MDL-003-00018016 9 1 What we know Case 4:22-md-03047-YGR Document 3028-27 Filed 05/08/26 Page 10 of 10 Current areas of focus Problematic Use: Serious, negative impact on sleep, relationships, work, or lives, combined with lack of control over FB use. Prevalence: 3.1% severe (US), 55% mild (global). More common for younger people. Social Comparison: Evaluating yourself negatively to others whom you perceive as better off. Happens online and offline, though amplified on FB. Prevalence: 5% chronic (global), 40% mild (global). More common in people under 30 and women. Loneliness: Difference between quality of friendships person has and wants. People who are already feeling lonely turn to FB to feel better, and reducing FB use can improve loneliness. Prevalence: 7% chronic (global), 36% mild (global). Higher in younger adults (age 18-24), veterans, and LGBTQ. HIGHLY CONFIDENTIAL (COMPETITOR) META3047MDL_RVOL003 ΜΕΤΑ3047MDL-003-00018017