"i know, it's pretty dispiriting to think about. and the fact that we have no idea what the long-term effects will be for this generation that has grown up comparing themself to something that's...totally fake"
Elizabeth Crenshaw: "some flags for this crew:
• *MIT Tech Review piece on beauty filters* -- it's not a great piece and does a lot of speculating about the long-term impacts of filters on identity + distortion of reality, esp for young girls. it's focused on the industry at large with fairly equal balance between us + snap, TT. worth a read for sure.
• *Insider on Hailey Bieber + mental health* -- talks about how she takes a break when bullying gets intense, and how it helps her mental health. seems like some of our product work could align nicely with this."
████: "This makes me so sad to read. Especially knowing how hard we fought to prevent these on IG. 'But her younger sister, Sophia, who was a fifth grader at the time, disagrees. 'I definitely was—me and my friends definitely were,' she says. 'Twelve-year-old girls having access to something that makes you not look like you're 12? Like, that's the coolest thing ever. You feel so pretty.''"
Elizabeth Crenshaw: "i know, it's pretty dispiriting to think about. and the fact that we have no idea what the long-term effects will be for this generation that has grown up comparing themself to something that's...totally fake"
████: "One question I think we can re-raise is the 'promotion' of these beautification filters. I know most people discover filters from stories, but to the extent we're promoting any (either in the effects gallery under the 'appearance' tab or in tray through ranking), I think it's worth re-looking at our decision and confirming with product that we're not promoting these types of filters."
████: "Agreed. I'm also a little concerned about a category being called 'appearance' in general, especially after our discussions around the Reels tool. But I know these are different use cases"
████: "I have a hard time believing that we'd do this, but it is still worth the effort IMO. Given all the continued coverage on the impact of beauty filters on youth, I'd want us to consider age-gating these effects to U18 accounts that we have (stated, hard-matched, etc.)."
████: "Especially b/c over the last year we've considered more age-gated experiences and defaults."
████: "would there ever be a world where an individual user could opt out of seeing these filters? like a specific evolution of the mute tool - 'mute appearance filters'"
████: "I would love to see a test like this and compare it to the number of uninstalls or drops in MAPMAPMonthly Active PeopleCore Meta engagement metric counting distinct people active on a platform in a month. Paired with DAP in internal goal-setting; the MAP/DAP ratio is used as a measure of how frequently a monthly user returns.Full entry ↗ or weekly actives because I imagine giving people more choice over some of the features they see might reduce the nuclear option of uninstalls or staying away for periods of time"
████: "i know there is a thin line between choice and simplicity but I feel like it could definitely be a tradeoff worth exploring for some features like that"