Kristin Hendrix: "Research Objectives... Discover 'Age Up' and IG onboarding opportunities across the adolescent development process... We will start our work in the US... and capture insights from age segments representative of each developmental stage of early adolescence (ages 10-12), adolescence (ages 13-17) and emerging adulthood (18-22)."

"Research Objectives... Discover 'Age Up' and IG onboarding opportunities across the adolescent development process." "We will start our work in the US and expand to other high priority markets, e.g. India, Brazil and Japan and capture insights from age segments representative of each developmental stage of early adolescence (ages 10-12), adolescence (ages 13-17) and emerging adulthood (18-22)."