Mark Zuckerberg, circulating the draft for feedback: "How about this? I can put a teen photo in there if we think it's funny. Do we have a good one already?"
Mark Zuckerberg: "Good morning everyone! Today we're going to talk about teens and pre-teens -- because one day we'll run out of big problems to work on, but today is not that day."
"To connect the rest of the world, there are three big groups we need to work on connecting: people not on the internet, people in China, and young people who aren't allowed on Facebook or don't use us."
"Teens and pre-teens are both a big opportunity and a big challenge for us. While most teens use our apps, it's definitely one of our weaker demographics. There are a few things going on here which we'll get into, but one important dynamic is that the we're weaker in younger teens like 13 and 14 year olds, and by the time they get to college and go out into the world, they're mostly all using our services."
"Historically, we have never allowed people under the age of 13 on our services because doing so entails a lot of specific compliance work and because younger kids need different services that are more protective and tailored to them."
"When kids first got their devices at 11 or 12, we didn't think it made sense to build a whole separate product because 11 and 12 year olds aren't so different from 13 or 14 year olds, and we thought if we built a much more restrictive product, they wouldn't want to use it."
"But today, kids are getting their first devices at 7, 8 or 9. These kids are young enough that they need a different service. Right now they have good entertainment and games, but no great communication services where they can safely communicate with their parents, family and a few friends their parents can control. This kind of product will play to our strengths since our brand and product are based on safe, real identity and connections. If we can do this, we'll lay the foundation to connect a lot more people in a safe way."
Meta & Children's Online Safety