"Amplifying small accounts is an extremely risky thing to do right before an election!"

"Goal: We will goal on delivering disproportionate distribution outcomes relative to author follow count. In other words, creating moments where people get 10-100x plays relative to their following when they create great Reels. This is in service of our Producer PR goal." "Focus: We will focus on small accounts (<1k followers), experimenting (1k-10k), and aspiring creators (10k-200k). The incentive should be to get more content from smaller creators but keep an eye on how this affects larger ones. Driving creation with them is the only way to hit our 5% producer PR goal." "A qualitative look at the predicted civic Reels getting the widest unconnected distribution (where the viewer does not follow the author) surfaced several disturbing trends. In particular, this (small) sample suggests we are recommending content from users that regularly post likely misinfo, spam, or information related to conspiracy theories. The vast majority of these top predicted civic Reels were also from the right and far right, suggesting we may be amplifying certain viewpoints over others." "We seemed to be amplifying extreme voices, and may also be disproportionately amplifying *one side* of the ideological spectrum" "Amplifying small accounts is an extremely risky thing to do right before an election!" "The wide distribution given to small accounts likely compounds existing integrity vulnerabilities on Reels, because we expect most of our integrity classifiers to perform worse on this type of content (since most weren't trained on this type of media)."